KICKSTART

During the Coronavirus pandemic in 2020, our client was eager to help traditional small/medium size businesses make a swift move to digital. They set out to develop an online learning platform aimed at novice users.  The platform required a new brand name and corporate design, and – due to a short deadline of 6 weeks – was build using WordPress. Because the project was a pilot, resources were limited and the design based on readily available assets such as Google’s free font ‚Rubik‘, and affordable Stock illustration modified for a unique look. The overall visual language makes the product feel approachable, reliable, and trustworthy. Information was bite-size and the often dazzling terminology made simple.